Live Webinar

Mastering the Digital Shift in Auto Parts Sales

Navigating the Digital Transformation of OEM Parts: Navigating the New Normal

The auto parts sector is at a critical crossroads. Digital-first preferences now shape consumer and business behaviors alike, redefining commerce. Parts sellers who are able to provide shoppers with a digital commerce experience are rapidly consuming an ever-growing digital parts marketplace. Join Mike Rich and Lauren Epler from RevolutionParts for a discussion that dissects the shifting landscape of the parts market. Learn about this shift, the size of the market today, where the market could evolve, and things you can do to prepare yourself.


Don't miss out on the opportunity to grow your sales online—register now!

Thursday, March 14, 2024 | 1PM Eastern

Presented by:

Mike Rich

VP, eCommerce

RevolutionParts

Lauren Epler

Sr. Content Marketing Manager

RevolutionParts

RevolutionParts logo

Takeaways from this Webinar

Discover the latest trends in digital commerce for auto parts.

Learn actionable strategies for online success.

Gain insights into future market opportunities and growth.

TUNE IN FOR THIS WEBINAR

PRESENTATION SNEAK PEAK

Discover the secrets to transforming your auto parts sales with our exclusive webinar. As the automotive parts industry pivots to digital, staying ahead means embracing online sales. Mike Rich and Lauren Epler from RevolutionParts will guide you through the evolving landscape of digital commerce. Learn why a digital presence is crucial for parts departments and how to make this shift seamlessly. Whether you're a parts manager, director, or business owner, this webinar is your roadmap to digital success for your parts department. 

MEET YOUR PRESENTERS

Mike Rich

VP, eCommerce

RevolutionParts

Mike serves as the Vice President of eCommerce at RevolutionParts, an innovative software company dedicated to offering dealerships advanced solutions designed to streamline the process of selling automotive parts more efficiently. With a robust marketing career spanning over 15 years, Mike has honed his expertise in assembling dynamic teams and spearheading growth initiatives. Outside the hustle of creating impactful marketing campaigns, Mike cherishes moments spent with his family. He's also an avid enthusiast of classic cars, often found in the solitude of his garage, meticulously wrenching and restoring vintage automobiles to their former glory.

Lauren Epler

Sr. Content Marketing Manager

RevolutionParts

Lauren, a seasoned Sr. Content Marketing Manager, excels in storytelling and boosting brand visibility. At RevolutionParts since 2021, she's significantly impacted automotive insights, doubling blog traffic and enhancing account awareness through strategic campaigns. Previously, she led content strategy for 15+ clients at Get Visible, honing her SEO and content skills. Her roles at NerdCopy and Morellifit/Detox Organics showcased her ability to drive web traffic and sales. Beyond work, Lauren is a cat lover, food enthusiast, and adjunct professor at UTPB. She leverages her diverse expertise to create engaging content that informs, engages, and converts, continually driving business success.

ADDITIONAL WEBINAR DETAILS

Dive Deeper into the Digital Evolution of Auto Parts Sales
The digital era is transforming the auto parts industry, presenting a pivotal moment for businesses. As consumer and business preferences shift towards online shopping, the impact on commerce is undeniable. This transformation offers unprecedented opportunities for parts sellers to thrive in a competitive digital marketplace.

Understanding the Digital Shift
Our upcoming webinar, led by Mike Rich and Mel Smith from RevolutionParts, provides an insightful exploration into this significant industry shift. We'll delve into how digital preferences are reshaping buyer behavior and what it means for your business.

Strategies for Digital Success
Learn practical strategies to navigate and succeed in the digital marketplace. From enhancing your online presence to leveraging the latest digital tools, our experts will guide you through essential steps to ensure your business remains competitive and relevant.

Preparing for the Future
Gain a clearer understanding of the current digital parts market size and its potential for growth. Discover how to position your business to capitalize on future trends and prepare for the evolving landscape of auto parts sales.

Join us for a comprehensive discussion on adapting your business model to meet the demands of a digital-first marketplace. This webinar is your chance to learn, adapt, and succeed in the digital age of auto parts sales.

Tune In for This Webinar

Thursday, March 14, 2024 | 1PM Eastern

 

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