Welcome to the DrivingSales Executive Summit 2020
Access all of the DSES sessions below. Each session will open in the Zoom application. Make sure Zoom is installed and you are logged in. Instructions for setting up Zoom can be found here.
1:00 - 1:50 PM EST
Inspired Satisfaction Employee Retention
Master Certification
Discover the value that dealerships with a people-focused culture gain compared to results/transactionally focused cultures. See real-world examples of dealerships who thrive by focusing on their people.


2:00 - 2:50 PM EST
Brand vs Offer Advertising - The 2020 Dealership Debate
Workshop | Quincy Armstrong
In this session we will debate brand vs. offer advertising and support our arguments with market data and dealership case studies to help you plan a winning strategy for the rest of 2020 and beyond.


2:00 - 2:50 PM EST
Building Our Own Future: How to Sell in the New Reality
Workshop | Andrew Tai
Gain an understanding of how your dealership can learn from the evolved consumer demands in order to not only to recover from the pandemic, but to reinvent yourself and become stronger than ever

3:00 - 3:50 PM EST
Innovation Cup
Innovation Cup Finalists
Shark Tank meets American Idol. Vendors compete for the coveted Innovation Cup. Discover the best products and technology for your dealership.

4:00 - 4:50 PM EST
Shopper-Based Digital Marketing
Master Certification
Stop treating your online shoppers as clicks and visits and learn how to build relationships online to turn them into customers. In our physical showrooms, we personalize our shoppers' experience based on whether they are a be-back, a fresh up, a service customer or a long time friend of the owner. However, we treat all our online shoppers exactly the same way.
