Live Webinar
Shake and Bake |
"If You ain't First...You're Last!"
If your dealership ain't leading with a Customer Data Platform and first-party data, you're last!
First-party data provides opportunities for an entirely new level of personalization. For example, it allows you to identify exactly where a shopper is in the buying process, properly segment website traffic for increased conversions, and even automate your marketing and communication based on the customer's position in the lifecycle journey.
In short, first-party data allows you to work smarter. Much smarter.
Join us for this live training with Scottie and Brian!
Oct. 05, 2023 | 1PM Eastern
Presented by:


Scottie Sigmon
Hippo Media Group, LLC

Brian Davis
Orbee, Inc.




Takeaways from this webinar:
1. **Leveraging Customer Insights:** A CDP can help dealerships gain valuable insights about their customers. This includes customers' purchasing behavior, preferences, and habits, enabling the dealership to create a personalized customer experience and effective marketing campaigns.
2. **Creating Personalized Marketing Campaigns:** With the help of a CDP, dealerships can create highly targeted and personalized marketing campaigns. First-party data can be used to tailor messages, offers, and promotions to individual customers, thereby enhancing customer engagement and increasing conversion rates.
3. **Data Management and Compliance:** A CDP can also provide dealerships with robust data management capabilities. This not only improves operational efficiency but also helps ensure compliance with privacy regulations. It offers a secure platform for storing and managing customer data, minimizing the risk of data breaches and building customer trust.


Tune In for This Webinar
Oct. 05, 2023 | 1PM Eastern


